Why Digital Marketing Is Important For Startups in NigeriaMany startups are constantly springing up in Nigeria from different niches, and industries to satisfy different needs. In this post we look at 7 reasons Nigeria’s startups need digital marketing. Why digital marketing is important for startups 1. Competing favorably 2. To inform 3. To persuade 4. Data gathering 5. Affordable marketing cost 6. Convenience… Read More
How Digital Marketing WorksIn how digital marketing works we will briefly look at things that digital marketing entails. Digital marketing in this context refers to internet digital marketing, in other words, we are referring to online marketing. What is digital marketing? According to Wikipedia: “Digital marketing is the marketing of products or services using digital technologies, mainly on… Read More
Search Engine Optimization FAQ, Things to know about SEOSearch Engine improvement, (SEO), is an advertising discipline focused on developing permeability in natural (non-paid) net index results. Website optimization envelops both the specialized and inventive components required to drive traffics, improve rankings and increase mindfulness in web crawlers. There are numerous aspects of SEO, from the phrasing of your content to how different websites… Read More
How to Do Online Marketing in NigeriaHow to do online marketing in Nigeria involves understanding digital marketing components which are internet display advertising, search engine marketing, content marketing, influencers marketing, social media marketing, and mobile marketing, and factors such as target customers, competitors, climate, company, and collaborators. These are the things that will enable you to do online marketing in Nigeria… Read More
Advertising Agencies vs. Websites: When Picking Isn’t So DifficultArguably the biggest leveler of small and medium businesses, digital marketing has provided businesses with an unrivaled opportunity to engage directly with their prospective and current customers, by building communities and followership around the products and services they offer. Today, there are several marketing options for businesses. The list is endless but we’ll list a… Read More
Search Engine Optimisation, How Important Is It? Search engine optimization (SEO for short) can simply be defined as the various strategies employed to effectively make your website and/or web pages more visible on the internet by helping them rank higher on the results pages of search engines like Yahoo and Google. With the millions of websites out there vying for visibility,… Read More
Social Media Political Campaign Ideas Social media is one of the components of digital marketing; today we will be looking into social media political campaign ideas that can help a candidate to win an election. As a politician, it is more beneficial to start social media participation before the announcement of your candidacy; i.e., it is never too early to… Read More
Digital Marketing Guides for Doctors and Hospitals – How To Market Medical ServicesToday, we will be looking at Digital Marketing Guides for Doctors and Hospitals, these guides will help doctors and hospitals fill their waiting rooms with patients, generate revenues, and boost their career. Digital Marketing represents a significant strategy for doctors and hospitals’ owners to communicate their solutions and benefits they offer to patients and potential… Read More
Search Engine Optimization Cost in NigeriaSearch engine optimization cost in Nigeria is determined by many factors- it is generally depending on your objectives, budget, and duration you want the SEO campaign to run. This brief explanation is for you, it is meant to open your eyes to things to look out for and where to get a clear search engine… Read More
Political Campaign Strategy for Winning an Election in NigeriaComplete hands-down guides on Political Campaign Strategy for Winning Elections in Nigeria using new media such as social media, search engines, mobile marketing, internet display advertising, and influencers. Political campaign strategy for winning an election in Nigeria means a way or manner to achieve a political goal in Nigeria – which is winning an election… Read More