Common Mistakes to Avoid When Hiring an App SEO Agency in Nigeria
Mobile Responsive Design for Nigerian Websites

It’s important to understand that neglecting certain factors when hiring an app SEO agency in Nigeria can cripple the growth of your business. Many mobile apps are filled with negative reviews from users, which has led to the uninstallation of those apps by thousands of downloaders. Some agencies may mislead you, which is why you need to be vigilant and know when they’re telling you the truth.

We’ve curated some common mistakes to avoid when hiring an app SEO agency in Nigeria.

So, what are the common mistakes to avoid when hiring an app SEO agency in Nigeria?

  • Not having clear goals and objectives: Most app SEO agencies do not offer full-service app search engine optimization; about 50% have areas of specialization. That’s why you should take the time to clearly define your goals so you can hire the agency that best suits your needs. For instance, if you aim to achieve high rankings, it’s advisable to consult app search engine optimization experts like Adhang for outstanding service.
  • Disregarding Previous Work: Never make the mistake of disregarding the results of an agency’s past work. Visit the website of any app SEO agency you want to hire and check their clients’ results and testimonials. It’s also essential to check reviews and see what people are saying about them. 
  • Ignoring Their Expertise and Experience:In Nigeria, an agency with many years of app search engine optimization experience must have encountered and overcome various challenges in the past.Experienced agencies can quickly understand the needs of your intended mobile app users. Choosing a less experienced app SEO agency may lead to mismatched expectations and conflicts between you and the agency.
  • Not Considering Their Strategy: Not knowing the strategy used by the app search engine optimization agency you want to hire in Nigeria could cause your app to be banned from search engines. For instance, it’s important to understand how they build backlinks for high rankings. Many agencies focus on buying links from irrelevant sites instead of building them naturally, which can lead to penalties.
  • Falling for Unrealistic Promises:

Be wise. Don’t believe agencies that promise higher rankings or 10 billion app downloads in a short period of time. You may hear them boasting about having a “hidden strategy” for app optimization. That strategy should be reflected in their clients’ testimonials or results, not just in their words.

In Nigeria, AdHang is the game-changer in app search engine optimization. We’re responsible for many mobile apps with over 5 million users. We believe in delivering results, not excuses. We have experts for specific app search engine optimization purposes—some may focus on providing a better user experience, while others may focus on increasing visibility.  

Share with us any type of mobile app challenge, and we will provide the solution. Having worked with many businesses, we understand what app users really want.

Contact AdHang today for our excellent ASO service.