Not all actions in video distribution are mistakes. Different creators have different purposes, and a strategy that didn’t work for one might be perfect for another. Your videos might still perform well despite some missteps, but there are certain mistakes that must be avoided to ensure your video reaches the right audience. After years in this field, we’ve identified the top 5 video distribution mistakes you should avoid.TOP 5 VIDEO DISTRIBUTION MISTAKES AND HOW TO FIX THEMNo Strategic Plan: Many mistakes happen when there’s no plan in place. Before creating and distributing any video, make sure you have a solid plan that covers key aspects like choosing the right platform, understanding what your audience wants, knowing what action you want them to take after watching, and how to capture their attention.Targeting Everyone: Trying to appeal to everyone is like using every ingredient in the market to cook one dish—some things just won’t fit. People have different needs and pain points. Focus on a specific group, understand their needs, and tailor your message accordingly.Expecting Instant Results: This is a common mistake among video creators. Many expect immediate success from a new initiative. But remember, nothing worthwhile comes easy. Video distribution is a continuous process, so be patient and aim for long-term results.Inconsistent Promotion: Simply uploading a video to YouTube and leaving it there isn’t enough. Your video content needs consistent promotion to reach your entire audience. To avoid this mistake, consider partnering with a video distribution agency or implementing SEO strategies to ensure the right people see your video.Choosing the Wrong Partner: Partnering with the wrong agency can be a costly mistake, wasting your time and money, and potentially harming your brand in the process. To avoid this, don’t get caught up in the debate of whether to choose a specialist or a generalist. After years in this field, we’ve found that what truly matters is partnering with an agency that understands your audience’s behavior, tailors their services to meet your needs, and delivers the results you want.In Africa, AdHang is the game-changer in advertising, video marketing, and distribution. We’re responsible for many of the viral videos you see online. We believe in delivering results, not excuses. While we are generalists who serve different industries, we have specialists for specific video purposes. One department focuses on identifying and fixing mistakes, while another team works on selecting the best channels for your video. Bring us any video with few clicks, low views, or full of mistakes, and our professional team specializing in video distribution will handle it.With over 15 years of experience in this business, we’ve seen the common mistakes video creators make and understand the reasons behind them. We know that one person can’t do it all, which is why we’ve devised a strategy to help by employing experts for different tasks, ensuring that all your video distribution needs are met.Contact AdHang for more information.